Random Thoughts on Selling

small business Sep 07, 2018

Let’s be honest—nothing happens without someone selling something. It doesn’t always look like a business deal, but it’s there. Every single day, people are pitching, persuading, or positioning something:

The husband sells the wife on dinner plans.
The kids constantly sell their parents on “just five more minutes.”
The coach has to sell the team on a vision.
The lawyer sells the jury.
Even American Idol contestants are selling their talent to the world.

Some sell ideas. Some sell products. Some sell services. And, sadly, some sell themselves short.

So, with all that selling going on, here are a few thoughts to keep in mind as you move through business and life:

💡 Attitude Isn't Everything—It’s the Main Thing

You may not always have the perfect skillset, but attitude will get you in the door. Plenty of people have failed with all the talent in the world and a bad attitude. But others have succeeded, not because they were the best, but because they showed up with energy, optimism, and the kind of presence that makes people say, “I want to work with that person.”

🧭 Character Comes Before Success

If you want long-term results, you need character. Period.
Trust is the foundation of every good relationship—in business and beyond. If people know you as someone with integrity, who does what they say they’ll do, they will follow your lead. Not just once, but again and again.

🛒 Make It Easy to Say Yes

Want to make more money? Remove friction.
The easier it is to work with you, the more likely people are to do it. Don’t overcomplicate your process. Don’t bury people in red tape. When you make things simple, efficient, and clear, you open the door to long-term partnerships—and long-term revenue.

😄 Make Selling Fun

Selling doesn’t have to feel like a grind. Fun is your secret weapon. When you bring passion, warmth, and genuine joy to the table, people remember how you made them feel, which often seals the deal.

Can you make your customers smile?
Do they feel better after talking to you?

If the answer is yes, you’re doing it right.

📜 A Final Word (Or Two)

A friend recently shared this gem with me:

“There are two kinds of people: those who do the work and those who take the credit. Try to be in the first group; there is less competition there.”
— Indira Gandhi

And one more worth taping to your desk:

“People rarely succeed unless they have fun in what they are doing.”
— Dale Carnegie

So whether you're selling a product, a pitch, or a plan—lead with character, show up with attitude, make it simple, and don’t forget to have fun.